Boost your Blackfriday sales with Google Ads

12-11-2018
Google Digitalakademin, Stockholm

About The Event

Blackfriday is important for many E-commerce companies but the competition is getting tougher every year. This event will give you a playbook if you work as a buyer of PPC services or if 
you are a specialist running the channel. We will give you guidelines for PRE, DURING and POST to get the maximum out of one of your most important weekends.
Boost you Black Friday Google Digitalakademin

Keynote Speaker

Jonas Theodorsson
Jonas Theodorsson
Head of Sales Europe, Keywordio
Simon Fransson
Simon Fransson
Sales Account Manager, Keywordio

Agenda

13:00
-
13:30
Background for SEM and Google ads and what goals should I optimize for?
13:30
-
14:00
How do I optimize Google Shopping and search advertising for short-term offers
14:00
-
15:00
Blackfriday playbook for Google ads

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