SMART RETURNS 

The missed opportunity for increased profitability and loyalty in e-commerce
14-11-2018
7A Odenplan , Norrtullsgatan 6, Stockholm

About The Event

increase-ecommerce-sales-with-smart-return-and-refund-managment-sm

Free delivery and returns have become the norm in e-commerce, and now businesses are looking for new ways to further differentiate themselves. While reverse logistics represent a huge cost, a massive opportunity exists to increase loyalty by improving the refund process.

In this breakfast seminar, Trustly will give you the first look at a not-yet-released study of 1900 consumers that reveals troves of interesting findings, including that 95% of shoppers would be more loyal if they received a refund within the same day.

Returns also generate masses of data that can be used to improve operations and adjust advertising budgets. Keywordio will share how automated systems can be utilized to optimize the profitability of Google Ads based on a lifetime value of shoppers. 

What you’ll learn in this seminar:

  • Key drivers for hyper-competitive markets like Online Gaming and Casino
  • Tips for increasing profitability and loyalty in e-commerce through better returns
  • How instant refunds can increase customer loyalty and lifetime value
  • How refund data can be used to automatically drive online marketing and lifetime value

Did you miss the event, read the new study on SmartReturns from Trustly

Keynote Speaker

Jonas Theodorsson
Jonas Theodorsson
Head of Sales Europe, Keywordio
Simon Fransson
Kevin Holstensson
E-commerce Specialist, Trustly

Agenda

08:30
-
09:00
Breakfast and Coffee
09:00
-
09:20
How SMART RETURNS will increase your Customer Loyalty
09:20
-
09:40
Life Time Value and how refund data can help you drive your marketing budget to optimize returning customers

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