Trends and the latest technology in Digital Marketing for Retail
Artificial intelligence and machine learning are already transforming the technological landscape for marketers. From digital assistants to image-recognition software to self-driving cars, what was once the stuff of science fiction is now becoming a reality. But what exactly does it mean for marketing and advertisers?
Google Ads for Retail and Ecommerce
Google Ads, Google Shopping and YouTube are powerful platforms for E-commerce business development. In this lecture we will share cases and best practices from some of the leading companies in Sweden when it comes to scaling your E-commerce business.
What you will learn
- Get inspiration and new ideas
- Playbook how to analyse Black Friday and plan for this years
- Insights from some of the leading companies in Sweden