The Data Driven Funnel – From search to conversion

This seminar will give you inspiration, new ideas that will grow your business.
25-01-2018
Google, Stockholm

About The Event

the-data-driven-funnel-from-search-to-conversion
Today we collect more data than we actually use because many tasks still today are done manually within digital marketing. The challenge today is not to collect data it is to design self-learning buyer journeys.  We have gathered the latest insights from data driven marketing all the way from search to conversion and recurring clients. This seminar will give you inspiration, new ideas that will grow your business.

Keynote Speaker

Morten Barkfeld
Morten Barkfeld
X-Goolger and founder Keywordio
Jonas Theodorsson
Jonas Theodorsson
Head of Sales Europe, Keywordio

Agenda

10:00
-
11:00
Welcome to Google
11:00
-
12:00
Keywordio, how to find buying patterns and to act on them in a data driven way to increase sales for Ecommerce
12:00
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13:00
Google, Conversion optimization and increase sales
13:00
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14:00
Ve, Maximize the effect of your traffic with personalization

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