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Top three ways to increase ROI on Google Ads for your E-commerce

Webinar together with Trustpilot on how to increase return of investment 
11-04-2019
Webinar, live streamed on Youtube

About The Webinar

It´s tough to run an E-commerce business today. The average profit margin in retail is low. For Swedish retailers, a study from last year shows that the number on average is 3% Svensk Handel and for the lowest performing companies, the trend is even worse. The fast-growing E-commerce segment make it even more challenging to keep the margins ups. That's why it has never been more important to focus on ROI by improving the digital marketing strategy of e-businesses.


What you will learn in this webinar

Three clear strategies to improve and control your return on investment in Digital Marketing if you are an E-commerce or a Retail-company. How to use automation, Ad-technology to execute your marketing strategy and how to leverage social proof across Google Advertising and other digital channels.

Who should join this webinar

  • SEO/SEM specialists

  • Digital Marketing Managers within e-commerce

  • CMO/CEO for E-commerce companies

 

 
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Keynote Speaker

emil-andersson
Emil Andersson
Strategic Partner Development, Google
jonas-theodorsson
Jonas Hagströmer
Business Developer Global E-commerce, Keywordio
Thomas Vogt Trustpilot-1
Thomas Fogt
Product Marketing Manager, Trustpilot

Agenda

12:00
-
12:05CET
Intro and trends within increased ROI on Google Ads
Emil Andersson, Google
12:05
-
12:15CET
Pricing strategy and how that affect your ROI
Price is important for Google Shopping performance
12:15
-
12:30CET
Top three tactics to optimize your Search Engine Marketing
Open Q&A session

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